You are invited to design an innovative mixer-grinder, an appliance you are proud to own, that integrates the following features:

Sou-chef: it is customizable and versatile in terms of functionality, while being simple to use. It does not have an excessive number of accessories.
Saves time: it reduces preliminary preparation time, requires a low level of supervision during use and reduces cleaning and maintenance time after use.
Safety and convenience: it has a space-saving design, sturdy structure and reliable safety systems.
X-Factor: it presents advanced technologies, as well as smart functions related to food preparation.
Innovative: it presents one or more innovative features, which make it a product capable of conveying a new future-oriented vision within its market sector.

ELIGIBILITY:

Participation is free and open to creative talents of any nationality aged 18 or older. Participants may submit one or more projects, but only projects published on the website http://www.desall.com from the upload page dedicated to the contest will be accepted.

All texts provided with your uploads (abstract, description, tags, etc.) should be written in English.

BENEFIT:

€5000
The selection of the winner by the Sponsor will be the result of an unquestionable evaluation and it will consider originality, feasibility and consistency of submitted projects with the presented brief.

Extra Award (option right fee)
€2500
Throughout the duration of the option right, the Sponsor offers an additional opportunity to all participants by setting the compensation of €2500 for the purchase of the license for the economic exploitation of projects not recognized as winning proposals. For more information, log in and read the Contest Agreement from the Upload page. For questions about the brief, use the “Have a question” button or write to contest@desall.com